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    Wittenborg pays visit to Neso China
    by Wittenborg News - Wednesday, 26 April 2017, 5:40 PM
     

    Wittenborg pays visit to Neso China

    Wittenborg pays visit to Neso China

    (original article: http://www.wittenborg.eu/wittenborg-pays-visit-neso-china.htm)

    On Tuesday Wittenborg directors Peter Birdsall and Maggie Feng paid a visit to the Netherlands Education Support Office (Neso) China at its headquarters in Beijing. They met Neso director Charles Hoedt and his team to discuss the promotion of Dutch higher education in China, and specifically the special promotion of universities of applied sciences, a system of professional higher education which is almost unique to many of the germanic countries of Europe.

    Wittenborg learned that Neso China works hard to promote the Netherlands as a study destination, in what is an ever increasingly competitive market for a highly knowledgeable student body looking for their studies abroad. According to Maggie Feng, "gone are the days when institutes can travel to China and expect agents to send them 'batches of students'. Chinese students are much better equipped with language skills and knowledge of their possible study destinations than ever before, and organisations like Neso in Beijing help institutes better position themselves in a difficult market."

    After the meeting, Wittenborg's Chair, Peter Birdsall said 'We were very impressed by the data shown at Neso, and Charles and his team are doing a great job at promoting Dutch higher education across China. What is clear is that the market will get tougher in the future, especially with China itself providing more higher quality graduate degrees and having its own very clear internationalisation agenda.'

    Peter Birdsall and maggie Feng pay visit to Neso ChinaWittenborg currently has around 8% of all Chinese students studying at a University of Applied Sciences in the Netherlands, however many of its students are final year and post graduate degree students, entering the university from other programmes, and therefore not directly recruited in China.

    The university has strong links...

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    Wittenborg News
    Wittenborg Student Benefits from Internship Opportunities in Apeldoorn
    by Wittenborg News - Tuesday, 25 April 2017, 5:49 PM
     

    Wittenborg Student Benefits from Internship Opportunities in Apeldoorn

    http://www.wittenborg.eu/wittenborg-student-benefits-internship-opportunities-apeldoorn.htm


    Wittenborg Student Benefits from Internship Opportunities in ApeldoornWith more than 28,000 businesses in the Stedendriehoek, the region where Apeldoorn is located, internship possibilities for students from Wittenborg University of Applied Sciences abound.

    One of the students who recently benefitted is Edwin Tatenda Chawirah, a Wittenborg student from Zimbabwe. Edwin recently completed his work placement at BEVON Gilde, a small business consultancy in Apeldoorn where Wittenborg has been located since 2010. It offers business improvement consultancy, Training and Project management among other services. The founder is Ben Bolland.

    At Bevon, Edwin worked as a marketing and communication officer, he told the audience at the presentation of his work evaluation report, including the development of a marketing plan and updating the company’s website. He was particularly proud of one of the company’s projects Seeds for Growth which supports the development of the agricultural sector in Sierra Leone. The project is aimed at improving the livelihoods of 500 farmers and their families, a total of 3,000 local people.

    According to Edwin, who came to Wittenborg in 2013, he gained a lot of new skills, such as learning to prioritise, initiating projects and taking responsibility, and he even improved his Dutch! He lives in Arnhem, near Apeldoorn, and is doing an IBA in Marketing & Communication at Wittenborg.

    WUP 25/4/2017

    by Anesca Smith
    ©Wittenborg University Press

    Wittenborg News
    Wittenborg Students Visit 3 Hotels in One Day
    by Wittenborg News - Sunday, 23 April 2017, 9:02 AM
     

    Wittenborg Students Visit 3 Hotels in One Day

    http://www.wittenborg.eu/wittenborg-students-visit-3-hotels-one-day.htm


    Wittenborg Students Visit 3 Hotels in One DayWhat differentiates one hotel room from the next in a time when authenticity is everything?

    "It’s all about creating a unique experience", Wittenborg’s hospitality students heard when they recently visited the Lloyd Hotel and Cultural Embassy in Amsterdam, which boasts rooms ranging from 1-star budget to 5-star luxury rooms.

    The general manager at the Lloyd, Piet Boogert, challenged students not to follow convention if they are planning a career in hospitality. “Think free and really think about what hospitality means. How do you include everyone? How do you create experiences?”

    Wittenborg Students Visit 3 Hotels in One DayStudents visited 3 hotels in one day in Amsterdam as part of a company visit. In the morning the group split up with some of them, visiting the 4-star Movenpick Hotel, while the rest went to the ClinkNoord hostel.

    The latter is an unconventional hostel with facilities in Amsterdam and London. There students learned about the variation in strategy the hostel has to employ in order to attract guests in both cities, including differences in approach and management style. The group was accompanied by Wittenborg’s work placement officer, Adrianne Jonquiere-Breure.

    Wittenborg Students Visit 3 Hotels in One DayOne of the students, Varsha KC, said: “This helpful journey brought us a lot of experience and opportunities to get an internship. Movenpick focuses on business travellers and cruise ships to bring prospective guests. The hotel offers fascinating views and a convenient location next to the Amsterdam port. At the Lloyd Hotel every single room has a unique interior, which means you can get a new experience every time you visit the hotel.”

    WUP 23/4/2017

    by Anesca Smith
    ©Wittenborg University Press

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    Wittenborg News
    Wittenborg Shines in Campaign to Promote Apeldoorn City
    by Wittenborg News - Thursday, 20 April 2017, 9:17 AM
     

    Wittenborg Shines in Campaign to Promote Apeldoorn City

    http://www.wittenborg.eu/wittenborg-shines-campaign-promote-apeldoorn-city.htm


    Wittenborg Shines in Campaign to Promote Apeldoorn CityWittenborg University of Applied Sciences features prominently in a new marketing campaign by the Apeldoorn Gemeente in promoting the city as a great place to study, to do business and to relax.

    If you walk or cycle past the city hall in Market Square these days, you will see a 3-storey high poster featuring Wittenborg students and one of its Apeldoorn campus locations. It proudly exclaims the fact that Wittenborg has had a student body of 98 different nationalities the past three years. It is flanked by 3 other posters highlighting what else the city has to offer. Furthermore, it can be seen in several other promotion materials around the city.

    Wittenborg Shines in Campaign to Promote Apeldoorn CitySince Wittenborg moved from Deventer to Apeldoorn in 2010, it has maintained excellent relations with both the local government and the Gelderland province, as well as political parties and businesses in the region. Just recently Wittenborg's CEO, Maggie Feng, went on a trade mission to China with, among other delegates, Apeldoorn city councillor, Alderman Johan Kruithof, and Michiel Scheffer, D66 member of Gelderland’s provincial executive. Kruithof regularly speaks at Wittenborg graduation ceremonies.

    For the past two years, Wittenborg University of Applied Sciences has been the fastest growing institute of higher education in the Stedendriehoek region where it is located, encompassing 7 municipalities and home to more than 413,000 people. The region has more than 28,000 businesses.

    Feng said in an interview she believes one of the reasons behind Wittenborg's success is being in tune with development in the region, and also the establishing of strong links plays a key role. "Our programmes in tourism and hospitality correspond well with tourism in the Veluwe, our technical training with robotics ...

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    Wittenborg News
    Rwandese Student Trailblazing His Way to Two Degrees at Wittenborg
    by Wittenborg News - Monday, 17 April 2017, 6:57 AM
     

    Rwandese Student Trailblazing His Way to Two Degrees at Wittenborg

    http://www.wittenborg.eu/rwandese-student-trailblazing-his-way-two-degrees-wittenborg.htm


    Rwandese Student Trailblazing His Way to Two Degrees at WittenborgRwandese student, Alexis Musita, is going where no other Wittenborg student has gone before - to do two IBA specialisations almost simultaneously.

    Alexis plans to graduate with a Bachelor IBA in Logistics & International Trade as well as in Economics & Management. This means he not only had to do more modules than the average Bachelor's student, but also two internships and two graduation assignments (GAs).

    “I think it will definitely add value to my work prospects when I look for a job. I had the time so I thought: Why not? Education is very important in my family.”

    Alexis came to Wittenborg University of Applied Sciences in October 2014 from his home in Kigali, Rwanda. “I chose Wittenborg because of the multiple entry dates, and the Netherlands because it provides quality degree programmes in English.”

    After finishing most of his modules for one programme, he wrote to the exam board in 2016 to ask permission to do another programme, receiving approval 3 months later. He did both of his internships at Wittenborg, working a total of 8 months as education office assistant with added responsibilities for the second internship, which is close to being completed. “I learned so much working for an international organization like Wittenborg and was able to apply some of the modules I learned in class, like Management, Leadership and the Organisation.”

    His first graduation assignment will look at the impact of foreign direct investment in Rwanda in terms of unemployment in the travel and tourism sector. For the second graduation assignment he will do a Business Plan.

    While studying at Wittenborg, he is staying in Apeldoorn and finds it a good, quiet city with not too many distractions - if you are as focused on your ...

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    Wittenborg News
    Wittenborg Concerned about the Promotion of Holland's Binary Education System in China
    by Wittenborg News - Saturday, 15 April 2017, 10:24 AM
     

    Wittenborg Concerned about the Promotion of Holland's Binary Education System in China

    http://www.wittenborg.eu/wittenborg-concerned-about-promotion-hollands-binary-education-system-china.htm


    Wittenborg Concerned about the Promotion of Holland's Binary Education System in ChinaWittenborg University of Applied Sciences has expressed concern about a possible bias against the promotion of Dutch universities of applied sciences in China.

    For the second year in a row, Wittenborg has not received any incoming students from China through the Orange Tulip Scholarship (OTS), managed by the Netherlands Education Support Offices (Neso) in different countries. This is in stark contrast with other Neso-countries like Indonesia, Brazil, Mexico and Korea from which it did receive OTS applications.

    Dutch higher education has a binary system, which means that you can choose between two types of education: research-orientated education offered by research universities, and higher professional education offered by universities of applied sciences such as Wittenborg.

    Nesos are run under the auspices of Nuffic - the Dutch agency for internationalisation in higher education. Wittenborg has contacted Nuffic for comment.

    Wittenborg’s chair of the executive board, Peter Birdsall, has said he will be traveling to Beijing in two weeks and plans to discuss the matter with Neso China during his visit.

    Just two weeks ago Wittenborg’s CEO, Maggie Feng, was part of a trade mission to China where she made cooperation agreements with at least 5 institutes of higher education, including Shanghai University of Sport, one of the top sport institutes in China.

    By way of explaining the lack of applications from China, the OTS Programme Coordinator of Neso China, Yusi Chen, has said the Chinese market places a lot of emphasis on rankings, so only certain research universities are “relevant”.


    She also went on to thank Wittenborg for sponsoring the Neso China OTS programme.

    WUP ...

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    Wittenborg News
    Wittenborg's New Brochures "Show its Diversity"
    by Wittenborg News - Thursday, 13 April 2017, 9:32 AM
     

    Wittenborg's New Brochures "Show its Diversity"

    http://www.wittenborg.eu/wittenborgs-new-brochures-show-its-diversity.htm


    ittenborg's New Brochures "Show its Diversity"Thanks to a great team of collaborators, Wittenborg’s brand new brochures are finally here!

    They have already been showcased in Moscow at the recent ICEF Education Fair, and in China during Wittenborg CEO Maggie Feng’s trade mission trip.

    Wittenborg’s senior communication officer, Sinem Gulsen, said: “It’s been a while since the last brochure in booklet style. We were using leaflets, but agreed that it is time for a change. We wanted a new feel and look: airy, bright and showing Wittenborg’s diversity and international learning environment.”

    ittenborg's New Brochures "Show its Diversity"Gulsen thanked students and staff who gamely took part in the photography session to modernize the brochure. “We had a professional photoshoot day with photographer Renée Krijgsman and asked students and staff to ‘model’ for us. We had a lot of fun and we are happy with the look of the new brochure.”

    There were also other contributors. “The first meeting was with our designer, Mariëlle Leussink from Studio Paf, back in November last year. We have been working with Mariëlle for years now and she immediately understood what we had in mind. We made a plan and came up with a deadline. Thanks to the quick service provided by the print company Totdrukwerk, we had our new brochures ready on time.

    WUP 13/4/2017

    by Anesca Smith
    ©Wittenborg University Press

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    Wittenborg News
    Wittenborg Now Member of Prestigious AACSB Club
    by Wittenborg News - Monday, 10 April 2017, 4:35 PM
     

    Wittenborg Now Member of Prestigious AACSB Club

    www.wittenborg.eu/wittenborg-now-member-prestigious-aacsb-club.htm


    Wittenborg Now Member of Prestigious AACSB ClubWittenborg University of Applied Sciences has taken the first step towards gaining accreditation from the prestigious Association to Advance Collegiate Schools of Business (AACSB International) – an American professional organization focused on advancing business education.

    Wittenborg has recently been granted membership to AACSB and will start with the long accreditation process later this year. According to Wittenborg’s chair of the executive board, Peter Birdsall, this process can take up to 3 – 7 years. Only a select group of business schools eventually achieve this. “It definitely increases the quality of your institution,” says Birdsall.

    Unlike other accreditation agencies the AACSB is not a national body. “It has some collaboration agreements with the Dutch Flemish Accreditation Organisation (NVAO), which means for certain aspects of the process we might not have to go into quite the same depth,” Birdsall said.

    Two years ago AACSB and NVAO signed a collaborative agreement enabling schools in the European region to earn initial accreditation with both organizations under a single, streamlined process. For schools in the Netherlands and Flanders this means administrators will experience greater ease in preparing for accreditation review without compromising on standards.

    Wittenborg wishes to gain accreditation for its IBA and MBA programmes. Just a few days ago it completed the first of a series of quality audits of its Bachelor of Business Administration programmes scheduled for this year. In this respect it seeks double re-accreditation for its Bachelor programmes from both NVAO and the German-Austrian-Swiss Accreditation Agency, Foundation International Business Administration Accreditation (FIBAA).

    The final report from the FIBAA panel is expected ...

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    Wittenborg News
    New Communication Officer Back at Wittenborg after Absence of 6 Years
    by Wittenborg News - Friday, 7 April 2017, 6:43 PM
     

    New Communication Officer Back at Wittenborg after Absence of 6 Years

    www.wittenborg.eu/new-communication-officer-back-wittenborg-after-absence-6-years.htm


    New Communication Officer Back at Wittenborg after Absence of 6 YearsWittenborg’s senior communications officer, Sinem Gulsen, re-joined the company after an absence of 6 years. In an interview she discusses her work and describes her experience of being of Turkish descent in the Netherlands amid strained relations between the two countries.

    What is your career background?
    After my studies I started working as a recruitment coordinator for an employment agency. After a while I joined my husband’s translation company and did project-management, PR, communication and translations. In the meanwhile, I passed my exams at the Netherlands Association of Interpreters and Translators and became a certified Dutch-Turkish translator. I started working for Wittenborg in 2005 in its international office, doing management assistance, marketing and public relations. I left in 2010 but never felt ‘away’ from Wittenborg, always keeping in touch and feeling part of the team. I re-joined in 2016.

    What does your job entail?
    I edit and design marketing material but also supervise website content, write brochures and press releases. I also make sure outgoing communications in letters, etc., are consistent with Wittenborg’s identity. Furthermore, I am researching the efficient usage of internal communication tools like using appropriate software. The idea is to identify what is useful for Wittenborg staff and how people can get the most out of it.

    You were born in the Netherlands, but are of Turkish descent. How does that inform your life here?
    I was born and raised in the Netherlands, so I am Dutch with a Turkish bloodline. I am very familiar with both cultures. I can say I collected the best of both cultures and integrated that knowledge in my own world, which has evolved into my own identity.

    Have you ...

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    Wittenborg News
    Holland Draws Record Number of International Students
    by Wittenborg News - Tuesday, 4 April 2017, 3:44 PM
     

    Holland Draws Record Number of International Students

    http://www.wittenborg.eu/holland-draws-record-number-international-students.htm


    Holland Draws Record Number of International StudentsMore than 112,000 international students studied in the Netherlands during the 2016-17 academic year – the highest number ever recorded in the country’s history. Of these, 72% (81,392) were enrolled for a full Bachelor or Master degree programme.

    These figures are contained in the latest report on incoming student mobility from Nuffic, the Dutch agency for internationalisation in higher education. The 81,392 degree students came from 164 different nationalities – they mark both the highest total and the highest absolute annual growth in the number of students (6,163).

    Holland Draws Record Number of International StudentsAt Wittenborg University of Applied Sciences, international students make up 89% of the student body.

    International degree students are estimated to contribute €1,57 billion annually to the Dutch treasury. Also, they are generally thought to contribute to the Netherlands' knowledge economy through research, innovation and easier transnational cooperation.

    The director of Nuffic, Freddy Weima, said that of course it is great when international students contribute to the Dutch treasury, but there are also other reasons why they are important. “International students contribute to the creation of an international classroom, which benefits all students. With the knowledge, experience and networks they bring along from their own countries they strengthen the quality of education in the Netherlands.” According to the report, non-EEA students tend to be quite a bit older, with more work experience than their counterparts from the EEA.

    Holland Draws Record Number of International StudentsGermany remains the most important country of origin, making up around 27% of all international students in the Netherlands, followed by China (5.3%) and Italy (4.1%), which overtook Belgium now in 4th place with 3.6%. The strongest absolute growth in...

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